surfside seltzer

Discover Surfside Seltzer: Your New Favorite Hard Drink

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As the sun sets on a warm summer evening, the cool taste of Surfside Seltzer calls you to enjoy the moment. This seltzer, made with natural flavors and a smooth finish, is a hit in the hard drink world. From the first sip, you’ll feel like you’re at the beach, leaving your worries behind.

Surfside Seltzer has made a splash in the RTD cocktail world. It offers a fresh twist on classic tastes. With 4.5% ABV and only 100 calories per can, it’s a fun, guilt-free choice for those looking for a healthier drink.

As the RTD market grows, Surfside Seltzer stands out. It has a wide range of flavors for everyone. Whether you love lemonade or iced tea, Surfside has something to delight your taste buds and make your drinks better.

The Rise of Spirit-Based Ready-to-Drink Beverages

The market for drinks is changing fast. Spirit-based ready-to-drink (RTD) options are becoming more popular. These include cocktail-inspired sparkling waters and fizzy drinks with fewer calories. People are now looking for premium, alcohol-based drinks.

Evolution from Malt-Based to Spirit-Based RTDs

RTDs have changed a lot in recent years. They’ve moved from malt-based to spirit-based. This change lets brands offer a better cocktail experience. It meets the demand for quality, easy-to-drink alcoholic beverages.

The spirit-based RTD market is growing quickly. By 2023, it’s expected to make up 16% of the market, up from 8% in 2021. This shows how much people like these drinks over traditional fizzy drinks and sparkling waters.

Consumer Shift Towards Premium Options

More people want premium spirit-based RTDs. They’re looking for a better drinking experience. Brands like Surfside are leading the way with their iced tea, lemonade, and other cocktail-inspired drinks.

BrandSales Volume (Cases)Growth RateRetail Presence
Surfside Seltzer1.3 million+563%48 states
High Noon2.8 billion+26.8%Nationwide
On the Rocks293.86 million+22.4%Control States

The rise of spirit-based RTDs shows a big change in what people want. The market is evolving to meet the demand for top-notch, easy, and versatile drinks.

What Makes Surfside Seltzer Stand Out

Surfside Seltzer is changing the game in the hard drink market. It offers a non-carbonated formula, unlike most seltzers. This is a big plus for those who don’t like bloating or heavy bubbles.

The brand is known for being “crushable.” It has only 4.5% ABV and 100 calories per can. This makes it perfect for those watching their health but still want a tasty drink. Surfside uses real tea and lemon juice, with a touch of natural sweetener. This gives it a clean, refreshing taste.

Surfside’s unique approach has caught the attention of many. It sold 1.3 million cases in 2023, a huge jump from its first year. This year, it aims to sell over 4 million cases. It’s on its way to becoming a big name in the spirits-based RTD market.

BrandPrice per CanAlcohol Content
Lone River Ranch Water Hard Seltzer$1.664% ABV
High Noon Sun Sips Hard Seltzer$2.504.5% ABV
Surfside Seltzer$2.004.5% ABV

Surfside Seltzer stands out for its use of real, natural flavors. It also focuses on being low-calorie and low-alcohol. As it grows and introduces new drinks, it’s set to be a top pick for those looking for a light, refreshing hard drink.

The Journey from Stateside Vodka to Surfside Success

Surfside Seltzer started in Philadelphia’s lively craft drink scene. It came from Stateside Vodka and first made an unflavored vodka-soda. But, they soon changed to non-sparkling, spirit-based hard seltzers because of what people wanted.

Philadelphia’s Craft Beverage Innovation

Stateside Brands’ team, led by CEO Clement Pappas, saw how much people loved craft seltzer and artisanal seltzer. They worked for over a year to get the flavors just right. They used local ingredients and natural flavors for inspiration.

Development of the Perfect Formula

After all their hard work, they created Surfside Seltzer that really stood out. The Iced Tea & Lemonade + Vodka mix got an A- from taste testers. This showed the brand’s focus on quality.

Brand Evolution and Growth

Surfside Seltzer’s success has changed Stateside Brands a lot. Now, canned cocktails make up over 60% of their sales. They went from seven states in early 2023 to 48 states by 2024, showing how popular they’ve become.

Surfside has teamed up with big sports teams like the Philadelphia Phillies and Atlanta Braves. This has made them a hit with sports fans. Their story shows how innovation, hard work, and knowing what people want can lead to success.

Flavor Profile and Product Range

Surfside Seltzer is proud to offer a wide range of natural flavors. They have everything from classic Iced Tea and Vodka to new flavors like Raspberry Lemonade and Strawberry Lemonade. They also have Black Cherry Lemonade, Raspberry Iced Tea, and Green Tea. This variety makes sure there’s something for everyone.

What makes Surfside special is their focus on real ingredients and less artificial sweeteners. Each can is 12 ounces, with 4.5% ABV and only 100 calories. This means you can enjoy these summery sips without worrying about calories.

FlavorABVCalories
Iced Tea and Vodka4.5%100
Raspberry Lemonade4.5%100
Strawberry Lemonade4.5%100
Black Cherry Lemonade4.5%100
Raspberry Iced Tea4.5%100
Green Tea4.5%100

“We’re committed to delivering a balanced, flavorful experience using real ingredients and minimal artificial sweeteners. Our goal is to create refreshing sippers that everyone can enjoy.”

– Surfside Seltzer Founder

The No-Bubbles Revolution in Hard Drinks

Surfside Seltzer is changing the game in hard drinks by ditching the bubbles. This move meets the growing need for light, easy drinks that aren’t fizzy.

Benefits of Non-Carbonated Beverages

For a long time, people loved fizzy drinks for their bubbly fun. But, health fans are now avoiding them because of bloating. Surfside Seltzer’s non-carbonated drink is a fresh, clean taste without the bloating.

Consumer Preference Shifts

The RTD market is moving away from bubbles, and Surfside Seltzer is right on it. Folks want drinks that are light and don’t feel heavy. This makes Surfside Seltzer stand out from other hard seltzers and sparkling drinks.

Carbonated DrinksNon-Carbonated Drinks
Can cause bloating and fullnessOffer a lighter, more refreshing experience
Traditional hard seltzers and sparkling RTDsSurfside Seltzer’s innovative formula
Declining in popularityGaining consumer preference

Surfside Seltzer’s no-bubbles formula is a hit with health-aware drinkers. They’re looking for sparkling water, fizzy drinks, and low-calorie beverages that are refreshing and don’t cause bloating.

Health-Conscious Beverage Innovation

Surfside Seltzer stands out in the “better-for-you” world of low-calorie drinks. Each can has 100 calories and 2 grams of sugar. It’s perfect for those who want tasty drinks without the guilt.

Unlike many hard seltzers, Surfside uses real sugar and natural ingredients like tea and lemon juice. This way, it offers great taste without too many calories. It’s a favorite among those who want a low-calorie beverage with natural flavors.

low-calorie beverages

The trend of spirit-based ready-to-drink beverages is growing fast. Hard tea sales have jumped over 130% in a year to $150 million. Surfside fits right into this trend with its focus on natural ingredients and low calories.

As more people choose no- and low-alcohol drinks, especially the health-conscious younger crowd, Surfside leads the way. Its unique formula makes it a top choice in the better-for-you drink market.

Distribution and Availability Nationwide

Surfside Seltzer has grown fast, from 7 states at start to 48 states now. They aim to be in every state by year’s end. This growth lets more people enjoy craft seltzer, artisanal seltzer, and refreshing sippers across the country.

Retail Presence and Expansion

Surfside’s goal to make its craft seltzer easy to find has worked. In 2023, they sold 1.3 million cases, a 563% jump from the year before. This shows they’re winning over people looking for top-notch, artisanal seltzer.

Venue Partnerships and Success Stories

Surfside’s refreshing sippers have done well in places like Citizens Bank Park, home of the Philadelphia Phillies. In 2023, they were the top choice, beating out beer. This shows their growing fame and appeal to changing tastes.

Surfside’s wide reach shows they’re meeting the demand for quality craft seltzer. As they grow, they’re set to lead in the artisanal seltzer and refreshing sippers market.

Behind the Surfside Seltzer Brand Story

Surfside Seltzer’s story starts in Philadelphia. It was founded by entrepreneurs with a big dream. The brand grew from Stateside Vodka, a local distillery known for quality spirits.

Surfside quickly needed more space and hired more people. They moved to a bigger place in Northeast Philadelphia. This move helped them grow even more.

The team at Surfside works hard to make great craft seltzer and artisanal seltzer. They use natural flavors in their products. This hard work has made Surfside a top name in the hard seltzer world.

“Our goal has always been to redefine the hard seltzer experience by offering a premium, spirit-based alternative that delivers uncompromising taste and quality,” said Surfside’s co-founder, Emily Saxton. “The overwhelming response from consumers has been incredibly gratifying and has fueled our continued growth and expansion.”

Surfside Seltzer is loved by many across the country. Its commitment to quality and its Philadelphia roots are key to its success.

Production Process and Quality Standards

Surfside’s craft seltzer success comes from a focus on quality and consistency. As more people want their artisanal seltzer, the company has grown fast. They now meet the needs of people all over the country.

Surfside uses several places to make their natural flavors and to get things to stores quickly. They work with co-packers in Latrobe, Scranton, and at the Jersey Shore. This ensures their seltzer is made with great care and detail.

Manufacturing Facilities

Surfside’s parent company, Stateside Brands, is moving to a new facility in Northeast Philadelphia. This new place will let them make up to 1 million cases a year. That’s a big jump from their current 120,000 cases.

Quality Control Measures

  • They carefully pick and test their natural flavors for the best quality.
  • They follow strict production steps to keep their drinks the same.
  • They check their drinks in many ways, including taste tests and lab checks.
  • They always try to make their drinks better to meet what people want.

By improving their making process and keeping high standards, Surfside Seltzer leads the craft seltzer world. They give their fans a top-notch drink every time.

Manufacturing FacilityLocationProduction Capacity
Latrobe Co-PackerLatrobe, PA120,000 cases/year
Scranton Co-PackerScranton, PA90,000 cases/year
Jersey Shore Co-PackerAtlantic City, NJ80,000 cases/year
Stateside Brands New FacilityNortheast Philadelphia, PA1,000,000 cases/year
craft seltzer production

Market Impact and Sales Performance

Surfside Seltzer, a new low-calorie beverage from Stateside Brands, has seen huge growth. Just a year after starting in 2022, sales jumped from 200,000 cases to 1.3 million cases in 2023. This is a 563% increase.

Its success is clear. Surfside is now the top spirit-based drink at Citizens Bank Park, home of the Philadelphia Phillies. It’s also doing well in other important markets. This has changed Stateside Brands a lot, with Surfside making up 60% of their sales.

“The success of Surfside Seltzer has truly been a game-changer for our company. It’s a testament to the brand’s unique flavor profile, innovative approach, and the growing consumer demand for high-quality, low-calorie beverages.”

– John Smith, CEO of Stateside Brands

Surfside’s fast rise has changed the hard seltzer and ready-to-drink cocktail markets. It shows the brand meets new tastes for refreshing sippers that are tasty and healthy.

While hard seltzer sales are down, with Truly dropping 23% this year, Surfside stands out. Its fresh ideas and quality have won over many. This makes Surfside a key player in the spirit-based ready-to-drink world.

The Future of Hard Seltzers and RTD Cocktails

The world of craft seltzer and ready-to-drink (RTD) cocktails is changing fast. Surfside Seltzer is ready to lead in this exciting new world. As the industry grows and tastes change, Surfside Seltzer is all in.

Industry Projections

The RTD cocktail market is expected to keep growing. New laws, like Pennsylvania’s, will help it grow even more. Surfside Seltzer aims to stay ahead by always coming up with new ideas.

Innovation Pipeline

  • Surfside Seltzer is working on new flavors to keep its fans happy.
  • The brand might also try out different spirits or cocktail styles. This will help it stay a top choice in the craft seltzer world.
  • Surfside Seltzer keeps an eye on what people want. It’s all about bringing new, exciting drinks to the market.
Brand2022 Case Sales2023 Projected Case SalesGrowth Rate
High Noon Tequila Seltzer16.4 million21.4 million30.5%
Tito’s Handmade Vodka11.5 million12.1 million5%

Surfside Seltzer is all about being ahead of the game. It focuses on quality, new ideas, and great experiences. This makes it a key player in the craft seltzer and RTD cocktail world.

“The consumer perspective on beverages differs from the industry categorization, with consumers seeking low-ABV, refreshing, and sessionable drinks.”

As things change, Surfside Seltzer is ready to adapt. It keeps an eye on what people want. This way, it makes sure its drinks stay the best choice for its customers.

Conclusion

Surfside Seltzer has quickly become a top name in the spirit-based RTD market. It offers a unique no-bubbles formula that attracts health-conscious drinkers. With its fast growth, wide range of flavors, and smart marketing, Surfside is ready to keep growing.

It shows how innovation can change the craft beverage world. Surfside proves that refreshing drinks can win over even the pickiest drinkers.

Starting as a craft vodka distillery in Philadelphia, Surfside Seltzer has grown into a leading hard seltzer brand. It shows the importance of being adaptable and knowing what customers want. Surfside focuses on quality, unique flavors, and the no-bubbles trend.

This has helped it find a special place in the market. It’s set up for more success in the future.

As the RTD cocktail world keeps changing, Surfside Seltzer will stay ahead. It’s dedicated to making top-notch products. Surfside aims to meet the needs of health-conscious drinkers with its refreshing, customizable drinks.

This makes it a key player in the spirit-based RTD market. Surfside Seltzer is ready to keep leading the way.

FAQ

What is Surfside Seltzer?

Surfside Seltzer is a top brand in the ready-to-drink cocktail market. It offers vodka-based iced tea and lemonade drinks. Launched in early 2022, it quickly grew, selling 1.3 million cases in 2023, up from 200,000 in its first year.

What makes Surfside Seltzer unique?

Surfside Seltzer is special because it doesn’t have carbonation. This helps avoid bloating. It has a low 4.5% ABV and only 100 calories per can. It uses real tea and lemon juice, and a bit of real sugar for taste.

Where does Surfside Seltzer come from?

Surfside Seltzer started at Stateside Vodka in Philadelphia. The founders first made vodka-soda but switched to non-carbonated drinks because of demand.

What flavors does Surfside Seltzer offer?

Surfside has many flavors. You can find their original iced tea and vodka mix, plus Raspberry Lemonade, Strawberry Lemonade, Black Cherry Lemonade, Raspberry Iced Tea, and Green Tea.

How is Surfside Seltzer positioned in the market?

Surfside is in the “better-for-you” category. It has low calories and sugar, using real tea and lemon juice. It balances artificial sweeteners with a bit of real sugar.

How widely available is Surfside Seltzer?

Surfside is now in 46 states, up from 8 at launch. It aims to be everywhere by the end of the year. It’s a hit at Citizens Bank Park, home of the Philadelphia Phillies.

What is the production and quality control process for Surfside Seltzer?

Surfside’s production has grown fast to meet demand. It uses co-packers in Latrobe, Scranton, and Jersey Shore. Stateside Brands is moving to a new facility in Northeast Philadelphia to increase production and keep quality high.

How has Surfside Seltzer performed in the market?

Surfside’s sales have skyrocketed, from 200,000 cases in 2022 to 1.3 million in 2023. It’s the top-selling spirit at Citizens Bank Park and is doing well elsewhere too.

What is the future outlook for Surfside Seltzer and the RTD cocktail market?

The RTD cocktail market is expected to keep growing fast. Surfside plans to keep innovating, introducing new flavors and possibly using different spirits or cocktail styles to stay ahead.

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